Outbound Calls Service
Winning customers is hard. Maintaining relationships with those customers shouldn’t be. That’s where our Outbound Calls service comes in, to stay in contact with your customers and increase their overall lifetime value to your dealership.
There is a huge amount of potential locked within your customer data. Our outbound call services help you tap into that potential, to win more sales and service bookings, and generate more revenue on autopilot.
From service-due reminders to customer service follow-ups, we’re a performance partner with a track record of helping dealerships meet and exceed their most important targets.
Whatever your objectives, Interactive Marketing has the knowledge, insight, and team to make your outbound calls more effective. On this page, you will learn about the most common types of outbound calls we make on behalf of dealerships like yours.
MOT and Service Reminders
When your customer is in need of a service for their vehicle, or when their MOT becomes due, they are presented with a problem.
When our call-makers pick up the phone and speak to your customers, they are presented with a solution.
When the customer decides to have their service or MOT completed with your dealership, you earn additional revenue that was otherwise left on the table.
We can make reminder calls on your behalf to customers when a Service, MOT, VHC or any other event is due on their car, either alongside a written reminder or completely independently.
As consumer spending tightens and customers explore their options for services and MOTs, timely reminder calls can often be the difference between you making or losing a booking.
Interactive Marketing will manage the full process of contacting, processing and booking appointments on your behalf, allowing you to focus on service delivery.
Customer Service Follow-Ups
Happy customers are great for your dealership. Proactively uncovering customer dissatisfaction is also crucial. Our customer service follow-up calls help identify both, long before manufacturer survey calls attempt to do the same.
That’s why so many dealerships rely on Interactive Marketing to speak to customers in the days after a service, to ensure that everything went as expected, and to uncover any issues that may have arisen since the customer drove away from your site.
Not only do we speak to your customers during these calls, but we listen.
That means that our call-makers are able to pick up on and record any trends in areas of satisfaction or pain points for your customers, presenting you with actionable insight to improve the service you offer.
All whilst keeping your customer satisfaction scores high with manufacturers.
Enquiry Management and Lost Sales
When a potential customer submits a lead with your dealership, they’re ready to start the sales process. That’s why it’s important to follow up with these leads as quickly as possible, with a professional and consistently high-quality enquiry management call.
Whether you want a safety net to ensure no lead goes uncontacted, or you would like full-time assistance with responding to leads, Interactive Marketing can help.
We will phone leads, understand their requirements and feedback to you with detailed information on what each prospective customer is looking for.
This insight and information will put your dealership ahead in the sales process with prospective customers.
Should a customer eventually purchase elsewhere and become a lost sale, we will endeavour to gather as much information as possible as to why they decided against buying with you.
We will also make a note of when that customer is likely to be back in the market for a new vehicle.
Our Enquiry Management and Lost Sales services give your dealership the best chance possible of reaching and winning new customers whilst they’re still in the market.
Download: The 2024 Dealership Outreach Blueprint
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