We have been partnered with Interactive Marketing for a number of years now. As a Porsche Centre, we want all the benefits of booking and follow up calls, but this is difficult with the smaller teams in a high profile brand. So Keith and his team helped us right away and now that our Group Database team supply our GDPR protected data information weekly, the process is fairly seamless. They also helped when we requested that we wanted the telephone number they used to call our customers, to show as OUR number, to reduce the number of rejected calls. I get two reports from IM every Monday morning, which shows how successful the calls are and also collates all the follow up verbatim. I treat Christine and Liz like remote members of our team and this means I don’t have to chase things up everyday. They do an excellent job for us.
Aftersales Manager, Porsche Centre Belfast
We have recently begun using Christine and her team to help with our overflow calls for some of our branches.We have found this to be very useful having a representative to answer the phone and be able to talk to the customer instead of utilising an answerphone system, as her team are able to take information from the customer and reassure them they will either receive a call back or quite often take enough information from the customer for bookings which then saves the customer from having to wait for a telephone call back.
Sarah BorehamGroup Bookings Administrator, John Banks Group
Interactive Marketing provide a high quality service, with detailed feedback on ‘Lost sales’, for us to go back with. Along with regular contact from the CRM Coordinator, any changes to script/approach are implemented upon request. I would recommend Interactive Marketing for any lost sale follow needs.
General Sales Manager, Yeovil Land Rover
We have been working with Interactive Marketing for the past 12 years. The interaction between this company and ourselves is second to none, calls to our customers range through the day and evening ensuring we have maximum scope to reach our customers. The feedback forms and booking conversion rate is brilliant too. High recommended from a thoroughly satisfied long term customer. The call analysis at the end of each month that drills down into each call just shows how professional this company really is.
Service Manager, Ken Jervis Kia
We were more than happy with the follow up calls and will definitely use you next time our staff member is on annual leave. Thanks again for supporting us with the calls.
Aftersales Manager, White Dove Group
I would be happy to recommend Christine and the team at IM, they have handled our service due customer calls very efficiently. The data is accurate and we can ensure that all of our customers are dealt with in a professional manner.
Service Manager, Kastner Volvo Exeter
We have used Interactive Management for a number of years now and have found them to offer a first class seamless service on our lost sale follow up call programme, they provide us with detailed feedback that can help us manage customers requirements and in some cases re-activate leads that have been marked as lost. I highly recommend them.
Head of Business, Ribblesdale Land Rover
I just wanted to give you some feedback from the lost sales calls that Interactive Marketing have been making for Norwich and Welwyn Garden City. Thus far, they have spoken to 92 people and sold 10 bikes. At £2.65 per completed call its costs £244 so far this year. Its great value for money.
Group Marketing Manager, Lind Group (Motorrad)
An excellent company to do business with, very happy to recommend as they have always done a great job for me over the last 10 years or so.
After Sales Manager, Hawkins Motors Truro
Some feedback on follow up calls for you. We are currently 10th in the country for follow up calls received after the service which I am delighted with. Our lead time is two weeks so reminders calls are working well too.
After Sales Manager, All Electric Skoda
Following a recent sales event mail shot, Interactive Marketing were able to field the enquiries and speak to the customers in detail about our event offers. They provided a good balance in filtering the leads. Customers that were interested in a change now had appointments made for them with our sales team. For customers who had a future interest, Interactive Marketing were able to provide relevant detailed information for our future diaries.
General Manager, Yeomans Bexhill Hyundai & St Leonards Peugeot
Please pass on to your team. Brilliant work, Portsmouth have moved up to 5th nationally on our 12 month figures and 4th nationally on our 3 month figures and has contributed to the Breeze Group Van Centres making the N0: 1 spot. (Client refers to IHS Automotive Predictive Marketing Leader Board.)
Head of Business, Breeze Van Centre Portsmouth
The event went well thank you, we were very impressed with your service and the quality of leads and appointments that we received from your team, thank you for all your help. We will definitely be in touch in the future should we want to run a similar campaign.
Marketing Executive, Stephen James Bromley
Interactive Marketing is world class and the best money I spend each month.
Sales Manager, Beadles Southend
We have used Interactive Marketing for 8 years to externally survey our customers for satisfaction and feedback monitoring. The team is reliable, the results dependable and we’ve had no complaints from our customers. Interactive Marketing have also been helpful in providing GDPR advice. We would not hesitate to recommend them.
General Manager, Bunn Leisure family holidays
Interactive Marketing recently ran several marketing campaigns for us. The brake check campaign was especially successful, providing several up-sell opportunities, including a successful car sales opportunity. All the campaigns were carried out in the same professional manner as our regular after sales marketing undertaken by Interactive Marketing.
Parts & Warranty Manager, Turners of Erlestoke
I would just like to thank you all for your great work this year, with your help our NPS score since November 2016, when we were at 12% is now above National Average at 63% which is a fantastic achievement. Our follow up calls again in November 2016 were around 25%, you now reach 76.9% which is one of the highest in the network. Excellent work, looking forward to 2018.
After Sales Manager, Motor Village Croydon
I would like to take this opportunity to thank you and your team for a great job. I have not received any negative responses for any customers the whole time and see some good booking results. I have and will continue to recommend your company in the future.
After Sales Manager, Cecil & Larter
We find Interactive Marketing a great solution for providing consistent support, which isn’t affected by holidays, staff absences or staff changes, as well as providing calls “out of hours” which tend to get a better answer rate from customers.
Group Marketing Manager, Endeavour Automotive
Many thanks for your help on our 2nd successful event. You and your call team were excellent and the information supplied back to us was very clear and concise, they were professional and you were very easy to deal with.
General Sales Manager, Trainer BMW
Customer Service is really important to us, and Interactive Marketing are professional and efficient, which meets both our internal requirements, and that of our work providers. Friendly, helpful and polite, the Interactive Marketing team provide us with detailed feedback reporting, which you can tailor to the level of detail you require. Would not hesitate to recommend them!
Group Compliance Manager, Rainbow Bodyshops
Thank you Interactive Marketing for the work you have recently undertaken for us. The time and effort given by the team was second to none and the whole process worked very well, producing some great results.
Service Manager, Bentley Surrey
I just wanted to drop you a line to express my thanks and appreciation for the great job you and your company have done over the recent months for Lancaster Land Rover Tonbridge. As you know we are constantly striving to give ‘class leading service’ to our customers and always looking for ways to improve our processes from greater customer feedback. Since we went ‘live’ with Interactive Marketing our customer satisfaction scores have increased dramatically. I feel this has been achieved by listening to our customers and gaining valuable comments and feedback, post service. Your team of staff have provided great service to us as a retailer, always doing exactly what you promised, on time, providing first class communication, sometimes only hours after giving you the required data. I would be delighted to act as an ambassador for your company and speak to anyone who may doubt the justification for using your company and services.
After Sales Manager, Lancaster Land Rover Tonbridge
We used Interactive Marketing after running a number of bespoke and very targeted email campaigns within our existing database on some aged stock vehicles. The people at Interactive-marketing followed up on the button and gave very informative feedback within minutes of speaking with the customers enabling us to get 2 out of the 3 aged cars sold and more importantly getting delivered in the quarter. Alongside the sales results the database was also updated with the other customers that were spoken to and all in all the result was a good one. I will look to use them in the future and couldn’t recommend them enough.
Showroom Manager, Lancaster Cambridge Porsche & Aston Martin
Having been in the Motor industry for more years than I care to think about, I thought I’d encountered every successful method of contacting customers, either for simple service reminders or whilst running a campaign. I’ve tried using my own staff, but they’ve never enough time and were really adverse to doing it. I’ve also tried using retired people, but they didn’t have the experience required. So when it was mentioned to me that I should try using Interactive Marketing I was somewhat reticent. However, I have been utilising their services for a number of months now and my only disappointment is that I hadn’t seen the light before. From my point of view there are a number of positives, but two in particular are that it frees up my Customer Advisors and enables them to spend more time with their customers. And having measured the response rate in relation to posting out cards or letters I am able to see an approximate increase of around 23%. I’m assuming this is because the people at Interactive are able to dedicate the time to ensuring they get hold of the customers, more often than not in the evenings, and ensure they get a commitment from them.
Group After Sales Manager, Meadens Škoda
Many thanks to all at Interactive Marketing. We were recommended by two successful main dealers within the Citroen network so we gave you a try with great results. We have tried other suppliers who have over promised and produced poor results so I’m glad to say I’d recommend Interactive Marketing to all.
After Sales Manager, LMC Citroen Farnham
We have now used Interactive Marketing for some months and I would like to give you my feedback. We all usually only receive feedback when something has gone wrong and I felt the need to give some positive feedback and credit where it is due. The efficiency and detail we receive from your team is excellent. I was initially dubious about the skill level and detail we would receive and the fact that your team call in a very professional way helps us immensely. The email header also flags up whether the customer needs urgent attention or diarising for several months in our DMS system. Thank you again and keep up the good work.
Head of Business, Stratstone Land Rover Stockton